THE ROLE OF THE NEWLY ELECTRONIC GATE: ALGERIA’S PATHS OF TOURISM -HTTPS://ALGERIATOURS.DZ- AND NEW INVESTMENT LAW NO: 18-22 IN MARKETING AND ACTIVATING TOURISM IN ALGERIA
The interest in modern methods in the process of marketing domestic tourism by Algerian state officials currently has more than one indication, perhaps one of them is in order to keep pace with the tremendous development taking place today in information and communication technologies, because it contributes significantly to the promotion of domestic tourism electronically, which makes the process of introducing tourism products In the different regions of Algeria, it is an easy and inexpensive process, in addition to its success in attracting and attracting tourists in a professional manner. In this regard, the Prime Minister, Ayman bin Abdel Rahman, announced the launch of the electronic gate: http://algeriatours.dz Algeria Tourist Routes, on 06/24/2022, the new investment law no.18-22 of 24/07/2022 stipulated the necessity of using modern technology and establishing a digital platform for the investor in the services and tourism sector. We simulated the reality of tourism and the means of marketing it in the state of Tebessa through the executive directorates: culture, tourism and the forest governorate, where we found in this study: the multiplicity and diversity of tourist attractions in Algeria, a lack of funding for tourism projects and a lack of electronic tourism promotion, the limited number of tourist websites and the few followers, in addition to the increasing interest of officials in the need to modernize sector and its digitization.
Keywords: Tourism Planning, Tourism Investment, Tourism Promotion, Social Networking Sites, The Electronic Portal Of Algeria’s Tourist Itineraies.